Promote your websites

Web site design and development process

• Information gathering: Research surveys
• Planning: Before you start to build a website, Content development strategy | Register domain name, Choose web hosting | Information architecture | Data model: Data type, Data flow | Documentation: Request For Proposal | Licensing
• Design: CSS tools, Free fonts, Free photos, Emoji & icons
• Testing & delivery: Usability test, check browser compatibility | Web testing | Speed up websites: Web Ping, Software acceptance test plan | Promote your web
• Maintenance: Site backup & restore test, Software update (OS patch or CMS security update)
• Need help? Community, I need inspiration, Web design glossary

how search engine discovers your website

• Submit your URL to the search engines/登錄您的網址
  • G! Submit your content to Google(中文Google): Google Information for Webmasters (last visited: February 7, 2006)
  • MS: Live Search URL Submission
  • Yam & Hinet: 登錄網站
  • Y! Yahoo! Submit Your Site/Yahoo!奇摩)

• Submit the sitemap file (About Sitemaps)
  • G! Google Sitemaps(Documentations) - Improve the visibility of your URLs on Google ex: Google Sitemap Template for MovableType
  • MS: Bing™ webmaster tools - formely Live Search Webmaster Portal(Forum, Blog, FAQ)
  • Y! Yahoo! Site Explorer

• tell the search engine not to index ... Robots.txt
  • Creating a robots.txt file or
  • Using meta tags to block access to your site

syndications

• Submit the site content to the RSS Server Side Aggregator

check the indexing status

• the same domain: Google search parameter site:{domain} (ex)
• different domains: Backwards Links

focus on the content

• post/trackback the content on the related forums/blogs

• let other people link to your websites
  • social bookmarking services

expand to other formats

EDM, epaper...

watch the latest trend

following the favorite searching patterns?

EN

• Microsoft Bing xRank™
• Google Hot Trends / Google Zeitgeist(yearly) / Google Trends
• Yahoo! Buzz Index

ZH-CN

• 谷歌热榜
• 百度-中文搜索风云榜 / 百度指数

ZH-TW

• Yahoo!奇摩搜尋榜 / Yahoo!奇摩站長工具: 網站榜/Blog榜
• blog
  • 部觀門(不關門) - 首頁 - - 關鍵字觀察
  • SiteTag (「近日熱門標籤」判斷依據 = 使用SiteTag服務的blog被搜尋時，使用者使用的搜尋關鍵字)

Cross-National statistics

• Google Insights for Search
• Google Ad Planne: "a research and media planning tool that connects advertisers and publishers." quoted from introduction

or base on the web statistics

• Google Analytics(中文)

related

SEO

• Search engine optimization/搜尋引擎最佳化 - Wikipedia
• Tags: SEO

further reading

• google for webmasters
• XDite (2011). Blog.XDite.net » SEO checklist 與原理解釋